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130645 views
How to Choose a Business Model
Roan Lavery - 08/03/2009
In this 30 minute video from the FOWA Tour, you’ll learn the key points you need to consider when deciding on the business model for your product or service. Topics include … 1. Finding your niche 2. Should you charge or go ‘Freemium’? 3. Understanding the psychology of free 4. Agile business development
130559 views
Delivering Happiness
Tony Hsieh - 12/10/2009
Don't "sell" your product. Hsieh's goal in a presentation is not to sell shoes; it's to inspire his audience. Inspire them to do what? I asked Hsieh. "Inspired to provide better customer service, inspired to improve your corporate culture, inspired to learn more about the science of happiness," Hsieh responded. Most presenters fail to make the distinction between selling and inspiring. According to Hsieh, a brand is a shortcut to emotions. Decide what emotion you want your brand to stand for. Hsieh's presentations hardly touch on the subject of e-commerce, and neither do his blog or Twitter posts. Instead, he takes every opportunity to write and speak on customer service, culture, and happiness. "Ultimately, it causes people to be more attached to the brand and the company. You'd much rather support a company that inspires you than one that doesn't," says Hsieh. by Carmine Gallo
130482 views
Whatever happened to the Art in Design?
Mike Kus - 11/11/2008
Here's my talk from FOWD New York 2008. It's called Whatever happened to the Art in Design. "The difference between art and design is in the way we look at them. Design is meant to be looked away from and art looked at and into"
130472 views
All Marketers are Liars
Seth Godin - 02/22/2006
Here is a very good and entertaining video wih Seth Godin, the author of six bestsellers, most recently, All Marketers are Liars. The video is a part of the Authors@Google series. The bottomline: Be personal & relevant and most of all: Tell a story - don't sell blue boxes! It's amazing how many companies and advertisers that still don't understand that.
130471 views
Evan on what's behind Twitter's explosive growth
Evan Williams - 02/01/2009
In the year leading up to this talk, the web tool Twitter exploded in size (up 10x during 2008 alone). Co-founder Evan Williams reveals that many of the ideas driving that growth came from unexpected uses invented by the users themselves.
130467 views
Davos 2009 - Kofi Annan
Loic Le Meur - 02/01/2009
Loic interviews Kofi Annan at the world economic forum of Davos. The World Economic Forum (WEF) is a Geneva-based non-profit foundation best known for its annual meeting in Davos, Switzerland which brings together top business leaders, international political leaders, selected intellectuals and journalists to discuss the most pressing issues facing the world including health and the environment
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Matt Mullenweg
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117698 views
Let it Rise (Marc Benioff) - DLD11
Marc Benioff - 01/24/2011
Marc Benioff talks about what is and what is happening in Cloud Computing today. He show us how he used it himself.
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